Calling all roasters – La Cimbali UK team needs you!

25 February, 2015
London Coffee Festival - La Cimbali UK

La Cimbali sponsor London Coffee Festival and are holding a special competition for roasters!

As the 2015 coffee event season starts to pick up pace, it’s now only a couple of months until the fabulous London Coffee Festival starts. Once again, it’s being held at the Old Truman Brewery, Brick Lane, London, and the La Cimbali team are very excited to be sponsoring the event and be back in their old haunt – the prestigious Hyde Park Area.

New for this year, La Cimbali are thrilled to announce that they are running a competition to find 4 independent roasters (2 for Saturday, 2 for Sunday), to take over their main M100 HD espresso coffee machine on their stand during the consumer days – Saturday 2 May & Sunday 3 May. But that’s not all; they are also offering enthusiastic roasters the opportunity to showcase their coffee on a second M100 HD coffee machine on an Espresso Cart too!

The M100 HD espresso coffee machine with magnum on demand grinder features an exclusive thermal system consisting of a 10-litre steam boiler, and is the ultimate traditional espresso machine. It’s packed with many features including an integral pressure profiling system that gives baristas direct control of the pressure throughout the extraction process. For the event, the M100 HD coffee machines will be fitted with either standard filter baskets or 20g VST baskets, depending on the roaster’s requirements.

So if you are a passionate roaster who is looking for the chance to showcase your coffee making skills during this fantastic event to thousands of coffee devotees, and have full control of La Cimbali’s M100 HD espresso coffee machine, then all you need to do is:

  • Create and upload a 1-minute video that demonstrates your passion for coffee and roasting.

The video should show you making the coffee that you will put through the M100 HD coffee machine, and explain in 50 words (or less) how you would make the most of the available technology to produce the best tasting espresso on the stand.

Videos can be uploaded via this link: http://www.londoncoffeefestival.com/WhatsOn/LaCimbaliCompetition

The deadline for entries is 15 March 2015, and winners will be notified by 31 March 2015. If you have any questions please email us at:

info@londoncoffeefestival.com

The London Coffee Festival – Thursday 30 April – Sunday 3 May

www.londoncoffeefestival.com

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